The launch of the sportsbook is the newest in a flurry of product launches for OLG and its overhaul of its digital offering. It also marks a first in Canada for single event sports wagering, further highlighting OLG’s drive to improve its digital experience for players. Powered by the Bede Platform, OLG was able to easily integrate its sports product and bring this pioneering offering to Ontarians.
The following article is a shortened version of the news release issued by OLG on Wednesday 1 September 2021. You can view the full article here.
OLG’S NEW PROLINE+ ONLINE SPORTSBOOK HITS
$1 MILLION IN WAGERS IN LESS THAN A WEEK
Single event bets dominate the first days of wagering action on Ontario’s only legal online sportsbook
TORONTO, ON – Ontario Lottery and Gaming Corporation (OLG) is pleased to announce that in less than a full week of operation it has already processed over $1 million in bets on the new PROLINE+ online sportsbook. The only legal online sportsbook in Ontario launched last Friday and Ontario bettors have been eagerly checking things out since. Early results show bettors are excited to have a trusted option to place a bet on a single event, as approximately 74 per cent of wagers accepted through Tuesday evening were singles.
Bets on baseball, football and soccer have accounted for almost 82 per cent of the wagering since launch. PROLINE+ has also seen plenty of live betting action as well – nearly 37 per cent of bets placed have occurred while the games were in-progress.
“Ontario bettors had been waiting for a best-in-class option to place bets and that’s exactly what OLG has delivered with PROLINE+,” said Dave Pridmore, OLG Chief Digital and Strategy Officer.
The launch of the new casino app for android is another step forward in the enhancement of OLG’s digital offering. It is the latest installment from the corporation since its transition to the Bede platform and is a great example of the choice and capability the platform offers lotteries as they seek to transform their online experiences for customers. OLG are already seeing benefits having achieved a significant increase in new players and surpassing 1m registrations since moving to Bede as a digital solution.
The following article is a shortened version of the news release issued by OLG on Wednesday 21st July 2021. You can view the full article here.
NEW OLG APP IS THE BEST OF BOTH WORLDS
Online casino meets lottery play and ticket scanner in convenient one-stop shop
Ontario Lottery and Gaming Corporation (OLG) is adding more choice and convenience to the way Ontarians “play” with the launch of the new OLG App. The free app is easy to use and great for getting right to the game, be it in the online casino or the lottery lobby. Better still, the ever-popular ticket scanner feature is included as well so players can experience their winning moment anywhere in the province.
“OLG.ca is the trusted digital platform of choice in Ontario and now our players can have that same confidence in the OLG App, whether they’re making a deposit, playing their favourite game or scanning their tickets to check for winners,” said Duncan Hannay, OLG President and CEO. “With over one million registered players on OLG.ca, we are intent on continuing to deliver world-class gaming entertainment for Ontarians while driving forward as a leader and an innovator in the digital space.”
OLG’s award-winning PlaySmart program tools are at players’ fingertips within the app so they can get the facts before they play and set personal limits to keep gambling fun and entertaining.
The new app is a collaboration between OLG and Bede Gaming and is a one-stop shop to buy lottery tickets and play many casino games offered on OLG.ca, check tickets bought in-store and find game and jackpot information. Bede provided the digital solution for the new OLG.ca and player platform launched by OLG in late 2020 which has seen hundreds of thousands of players register since that time.
“The launch of the new OLG App is the latest in a series of exciting product launches for OLG and Bede. We are extremely proud of the App, having worked hand in hand with OLG, and look forward to giving Ontarians a first-class mobile experience,” said Sarah Hitchcock, Bede Gaming Executive Vice President (North America).
OLG continues to grow in the digital space as a customer-obsessed company and launching the new OLG App reinforces our competitive position by increasing access and interaction with our products while keeping our customers’ needs at the centre of our innovation. One hundred percent of proceeds from OLG.ca and the new OLG App are reinvested in provincial priorities that improve the quality of life for all Ontarians.
Bede Gaming, the award-winning supplier of software to the online gaming industry, has had its commitment to diversity and wellbeing recognised with six nominations at this year’s Women in Gaming Diversity Awards 2019.
Bede is a finalist in the ‘Best Place to Work’ and ‘Employee Wellbeing’ categories, underlining its commitment to delivering a truly open and supportive environment for its employees.
Four members of the Bede Gaming team were also nominated in individual categories:
Having been named in Gaming Intelligence’s annual Hot 50, a list of the industry’s most influential executives, Sarah Hitchcock also played an integral role in Bede’s selection as the new digital partner of the Ontario Lottery and Gaming Corporation in 2018. Bede’s biggest commercial deal to date.
The nominations come hot on the heels of Bede’s victory in the “Great Place to Work – Supplier” category at the International Gaming Awards 2019.
Alex Butcher, Managing Director, Bede Gaming, said: “We’ve worked hard to establish Bede as an inclusive employer, and have managed to attract some of the most talented experts in the industry. Putting people at the heart of what we do is fundamental to the ethos of the company. Our goal has always been to create a balance of challenge and support for our staff, whilst ensuring Bede is a fun place to work.
“It is fantastic that so many members of our team have been recognised with well-deserved nominations at this year’s Women in Gaming Diversity Awards, and we wish them the best of luck on the night.”
It’s no secret that 2018 was one of the best years yet for Bede and there’s no way it could’ve happened without the wonderful people who make up our workforce.
So we thought we’d take the opportunity to look back at 2018 and give you a snapshot into our makeup and what the everyday world of staff at Bede looks like.
We Give Up Our Time
As a general rule, Beders like to give back. Whether it be mentoring students, championing tech or teaching skills, our people give up a lot of their time to things that are important to them. So as a company we like to make sure our staff are given the right environment to be themselves and enjoy what they do, whether that’s working hard or playing hard.
Last year, as well as hosting three hackathons, two awesome parties and numerous socials, we also made sure we supported an array of local charities and causes close to our hearts. We help young athletes work towards their dreams of being world champions through Sport Newcastle and over the course of the year we raised over £3000 from our tuck shop sales, and our seasonal initiatives such as St Paddy’s Day, Easter, Back 2 School and Christmas fun saw us add a whopping £2500 to that total.
None of this could have happened without our staff giving up their time and knowledge so a big thank you to all at Bede for eating cakes, quizzing and supporting these fantastic causes.
We Love To Eat
It seems without our snacks we might not be where we are today… over the course of the year, over both offices we’ve been fuelled by:
We Love Our Stash
We Love Bede
And if you’re not based in one of our offices then you certainly won’t miss out. To make sure remote workers know that out of sight certainly doesn’t mean out of mind, they receive a monthly care package – filled with seasonal treats, swag and beer!
Not ones to rest on our laurels, we have a lot things planned in 2019 for all Beders to enjoy so keep your eyes peeled – new year, new opportunities!
So, 2019, what else is in store?
We’re refurbing our peer-to-peer recognition reward scheme! This year we’re introducing the Bede Lotto. Same principle to our previous reward practices but new drawing system. Each month, employees are nominated by their peers for going above and beyond, and entered into our lottery, giving them the chance to win some huge prizes. The rewards for excellent work and extreme efforts range from top of the range headphones to holiday vouchers to Bede socks (yes, they exist!)
New year, new you? As well as top quality hardware devices for work, we also have some great health and wellbeing benefits at Bede, for all to take advantage of.
There are a fantastic range of socials to look forward to, from the theatre, to escape rooms to Halloween fright paths and even Bongo’s Bingo. We’ll also be keeping you fuelled with snacks throughout the working day and even throw in a free lunch every now and again!
Our flexible working policy ensures we are supporting you to perform at your best, whether you’re working from home or a desert island! And with our expanding list of international clients and offices, there are opportunities to travel to Bulgaria, Canada, Spain, South Africa and beyond!
Our focus on health & wellbeing remains paramount at Bede, and we’re continuously cultivating an open and supportive environment. In the last year, we’ve put a real focus on gambling awareness, not just for our industry, but also for the welfare of our staff – our workforce is made up by a majority of 18-35 year olds (74%), the highest risk group for problem gambling so it’s important to us to ensure all staff can work safely and know the signs, as well as who to talk to, should they need to.
Problem gambling and mental health are intrinsically linked so we also continue to develop a really open, supportive and understanding culture regarding Mental Health. Providing training for all our staff to better equip them on recognising signs of problems, and creating a health and wellbeing committee to cultivate collaboration on initiatives. It’s become a key part of our culture at Bede, not just an HR initiative, all managers take part in mental health training and actively normalise it throughout their teams. It’s a collaborative effort from all of us.
All our staff are provided with private healthcare, which can be extended to family members. We also offer discounted gym memberships and in-house sports teams (which get highly competitive!)
You’ll be hearing a lot more about our new initiative, the BU Programme, over the next few months. This exciting concept encapsulates all of our opportunities for young people and career switchers. Launched on 24th January, the BU programme offers bespoke and diverse opportunities for those with the drive and determination to succeed at any stage of their career – keep your eyes peeled!
To top it off, we’re thrilled to have won the ‘Best Place to Work Award’ at the International Gaming Awards in February. This is a fantastic achievement for us as both as an employer and as staff members, who all take responsibility for making Bede a great place to work.
We hope you’ll join us this year as we continue to work towards an even better 2019! Keep in touch.
Gaming Intelligence kicked off their 2019 ICE campaign with their annual awards and Hot 50 list announcement and one of our very own was featured. Product Director, Sarah Hitchcock was singled out as one of the top gambling execs in the industry. See below for GI’s write up on the woman behind our products.
2018 was a transformative year for Bede Gaming, which landed its biggest commercial deal to date with Ontario Lottery and Gaming Corporation.
Bede has always backed itself on its tech, safe in the knowledge its platform is in good hands with product director, Sarah Hitchcock at the helm.
Hitchcock has been instrumental in defining Bede’s product roadmap during her six years at the company – and has been rewarded with Bede’s emergence as a major player in platform provision.
Provider named the winner in “Great Place to Work” category
Bede Gaming, the leading supplier of software to the online gaming industry, has won the “Great Place to Work” award at the International Gaming Awards 2019.
The provider’s commitment to delivering an open and collaborative culture, coupled with an unparalleled range of packages and benefits for its employees was recognised by the judging panel.
Bede Gaming continues to develop initiatives to inspire its employees and future staff at all levels of the company. With the main focus being on mental health and career development. The provider recently launched its BU Programme initiative, which will see training and employment programs come to life for school-leavers, students and career-switchers alike.
Alex Butcher, Managing Director, Bede Gaming, said: “We are delighted to have been recognised with this award – it is a real testament to the hard work and excellent culture that everyone at Bede Gaming works hard to maintain.
“We empower people to do their best work at Bede, unlocking their potential with access to cutting edge technology and promoting a healthy work/life balance through healthcare provision, gym memberships and regular hackathons.”
The award continues a stellar period of success for Bede Gaming, having been selected by the Ontario Lottery and Gaming Corporation in September 2018 to provide the lottery’s new enterprise-wide digital platform.
Transformative platform software supplier completes major integration every month
Bede Gaming has had its most successful year since the business was founded in 2012, signing three new clients and completing a major integration on average for every month of 2018.
Fresh from announcing its biggest commercial contract to date, having been selected by the Ontario Lottery and Gaming Corporation to transform its digital platform offering, the award-winning software supplier has completed 10 integrations in 10 months in 2018, a 30% increase on 2017. This includes several major content integrations, as well as now offering two premier sportsbook with Kambi and SBTech.
Bede has completed each integration in an average of just four weeks, living up to its reputation of managing and completing some of the fastest and most efficient software integration processes in the gaming industry.
The supplier is also promising more integrations to come in the remaining weeks of the year and will continue to build on the application of its successful strategy into 2019 and beyond.
Content and sportsbook providers added this year include some of the most established and fastest growing brands in the industry, such as SBTech, Yggdrasil, Pragmatic Play, Play’n Go and Habanero.
These suppliers have been added to Bede’s extensive library of premium quality content and sportsbook services that operators can immediately access via its cutting-edge platform services. They join a host of some of the biggest names in the industry including Novomatic, IGT, Evolution, NetEnt, Gamevy and Microgaming that are already available on Bede’s platform.
Once a supplier is integrated its products are instantly available to all Bede’s network of platform customers. No other supplier offers such a wide range of leading content providing Bede’s operator partners with the easiest access to the most choice on the market.
2018 has also seen Bede enhance and expand its range of configurable, automated platform marketing and responsible gaming tools; through the launch of Bede PLAY, its new content aggregation platform technology; and significantly extended its licensee portfolio across a range of regulated markets and verticals.
Ross Haselhurst, Commercial Director, Bede Gaming, said: “2018 has been our best year yet with three major commercial deals and 10 content supplier integrations in as many months to complement our comprehensive range of over 100 of the biggest supplier partners with more than 3,000 games. Our roadmap shows just how serious we are about content with a focus on quality over quantity.”
He added, “We also now offer two major sportsbooks in Kambi and SBTech as well as expanding our portfolio into Virtual Sports following our deal with Kiron Interactive earlier this year.
And with our relationship with OLG expanding we will be adding more lottery games to our portfolio in the coming months too. 2019 looks set to be bigger even than 2018, watch this space!”
OLG, one of the world’s largest lotteries, selected the digital platform specialists following a fair, open, and transparent procurement process, with a view to transforming the corporation’s digital offering, bringing new products and player experiences to adult Ontarians. The agreement marks Bede’s entry into both the North American and Lottery markets and serves as a testament to the strength of the platform. Bede expects OLG’s new platform to be in place in early 2020.
Bede’s Responsible Gambling (RG) technology will provide the lottery operator with world-leading options to help manage RG in real-time and give players the ability to set fine-grained limits, self-exclusions, and other supports tailored to their needs. These RG tools will comply with requirements of the Alcohol and Gaming Commission of Ontario and uphold OLG’s track record as a world-class responsible operator.
OLG is the third operator to select Bede this year following the signing in early 2018 of Sun International and LeoVegas, who acquired Bede-powered Rocket X.
Michael Brady, Co-Founder, Bede Gaming, said, “I’m absolutely delighted to welcome OLG to Bede and am extremely proud of the team effort involved in bringing this agreement to fruition. It is a huge recognition of the strength of our offering and firm proof of our status as a leading gaming platform in the industry. This is a landmark contract win for Bede and I am sure will be the start of a long and successful relationship with one of the most respected names in the worldwide lottery sector. We are looking forward to supporting OLG in achieving digital excellence.”
Greg McKenzie, OLG’s Chief Operating Officer, added, “We are investing in digital technology and product solutions to improve the customer experience and ensure we are responsive to changing customer expectations. The platform Bede will provide will be a central point of integration for OLG’s products and channels. We are looking forward to developing our relationship with Bede as OLG continues its digital transformation.”
Press announcement can be listened to here: https://www.investis-live.com/bede-gaming/5b9247a07fa26e1000b08f73/bgde (edited to a bite-sizeable 5 minutes).
Bede Gaming, an award-winning supplier of software to the online gaming industry, continues to prove its commercial credentials by adding Rocket X to its growing list of prestigious clients.
Following the acquisition of intellectual and Property Software (IPS) Ltd in January in January 2018, LeoVegas Mobile Gaming Group (STO:LEO), chose to keep its sites, including top brands 21.co.uk, Slotboss, Bet UK and UK Casino on the Bede Platform. The multi-year agreement between the platform specialists and the leading Swedish gametech company, sees the operator join the likes of The Rank Group (LSE:RNK) and Sun International (JSE: SUI) on Bede’s award winning gaming platform.
Rocket X, will take full advantage of Bede’s suite of industry-leading marketing tools and premium content from first class gaming suppliers, such as Yggdrasil, NETENT, Evolution and IGT.
Ross Haselhurst, Commercial Director of Bede Gaming, said: “LeoVegas is an innovative, mobile-focused operator at the cutting edge of the online sector. They now have the market’s most effective customer acquisition models through Rocket X and a culture that aligns well with Bede and we are thrilled to be supplying them with our unparalleled platform services.
“I would personally like to thank the whole team from both sides who worked tirelessly to bring this partnership to fruition, and offer our congratulations to IPS founders, Joe Saumarez-Smith, Dan Smyth and Michael Brady.
The growth on our platform has been phenomenal, and we are confident that, under the LeoVegas umbrella, Rocket X will build on this success in the UK and beyond as they continue to enhance their outstanding online casino offering.”
Mark Good, CEO of Rocket X, said: “We are committed to building the industry’s most intuitive and comprehensive online gaming experience, and have started 2018 strongly with a series of important agreements.
“The flexibility and solidity of Bede’s platform is an important factor for our growth and we are delighted to be working closely with such a highly regarded provider. We are looking forward to the strengthening and successful relationship between all three companies.”
Platform specialists, Bede Gaming, offers completely flexible gaming solutions with robust security measures, and is fast establishing itself as the first-choice option for innovative operators globally.
Founded in 2012, Bede employs the latest in modern technology to provide operators with high performing software used to create world class gaming experiences.